Across all of the official social media platforms, Real Madrid have reached the 500 million-follower milestone. The club is the first sports organization in the world to reach this number of followers, according to statistics from the analytical tool Blinkfire.
Real Madrid have 37 official accounts for all the sections (football, basketball, women's football and youth football) and affiliates (Bernabéu, Madridistas), in 7 languages (Spanish, English, Arabic, French, Portuguese, Japanese and Chinese). Through these accounts, our club is able to deliver content and data to all of communities in the languages and locations where they are most needed. On Facebook, Instagram, WhatsApp, X (Twitter), Tiktok, YouTube, Line, Snapchat, Twitch, LinkedIn, Weibo, Wechat, Toutiao, Douyin, and BiliBili, members and madridistas can access all types of audiovisual and interactive content.
Real Madrid earlier declared in July 2023 that they generated 3 billion interactions in a single season with regard to the official accounts of the first team.
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