The Leganés team has launched a creative and humorous campaign to promote their upcoming derby against Real Madrid this Sunday, a fixture that hasn’t been played since 2020 when Leganés were relegated. This campaign centers around none other than the "Ballon d'Or," cheekily tying it to Real Madrid's star, Vinícius Júnior.

In a video crafted by Leganés' communication team, the Ballon d'Or is depicted leaving France Football, making its way through the Santiago Bernabéu, and arriving at Butarque, Leganés’ home ground. The highlight of the video is the moment when the club’s mascot, SuperPepino, “steals” the trophy, humorously suggesting that Vinícius will have to wait until after the derby to prove his worth as a Ballon d'Or contender.

Leganés’ message is clear and uplifting: “Dreams come true in Leganés.” The marketing and communication team has not only entertained their fanbase but also ignited a playful rivalry on social media, building excitement for the derby. This innovative campaign has become a talking point ahead of what promises to be a spirited match.

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